Breast Health Awareness Month: What It Is, How to Take Action

October is Breast Health Awareness Month, an important time dedicated to raising awareness about breast cancer, promoting regular self-checks, and educating individuals on how to take care of their breast health. Whether you are new to breast self-examinations or simply looking for ways to stay proactive, this blog will walk you through everything you need to know.

What Is Breast Health Awareness Month?

 Breast Health Awareness Month is an international campaign that runs throughout October. Its purpose is to highlight the importance of early detection and provide education on breast cancer, which is the most common cancer in women worldwide. This awareness month encourages women and men to be aware of their breast health, perform regular self-checks, and take steps toward early detection, which can greatly improve outcomes.

Why Breast Health Matters

Taking care of your breast health is essential for early detection of potential problems. Regular self-examinations are a key tool in catching signs of breast cancer before they progress. Statistics show that when breast cancer is detected early, the survival rate significantly increases, making regular self-checks vital for every individual.

How to Check Your Breasts: A Step-by-Step Guide

1. Look for Changes in Appearance: Stand in front of a mirror with your shoulders straight and your arms on your hips. Look for changes in the size, shape, or color of your breasts. Note any dimpling, puckering, or bulging of the skin. Also, check if the nipples have changed position or inverted (pushed inward instead of sticking out).
2. Raise Your Arms: Raise your arms above your head and check for the same changes.
3. Feel Your Breasts While Standing or Sitting: Using a circular motion, feel your breasts while standing. Many people find this easiest to do in the shower. Cover the entire breast from top to bottom, and from side to side, from your collarbone to the top of your abdomen, and from your armpit to your cleavage.
4. Feel Your Breasts While Lying Down: When lying down, the breast tissue spreads evenly along the chest wall. Use your opposite hand for each breast, keeping fingers flat and together. Apply light, medium, and firm pressure in a circular motion, covering all areas.

Tools to Support You

CoppaFeel!’s Breast Health Tools

• Text Reminders: One of CoppaFeel!’s standout tools is their free text reminder service, which sends you a monthly nudge to check your breasts. Simply text "BOOBS" to 70300, and you'll receive a friendly reminder.
• Educational Resources: CoppaFeel! also offers a comprehensive website full of detailed guides on how to check your breasts, videos, FAQs, and stories from breast cancer survivors to raise awareness and provide support.
• Self-Check Materials: On their website, you'll also find posters and infographics that can serve as a visual guide during your self-checks.

Our Partnership with CoppaFeel! and the #BraHijack Campaign

At MAAREE, we are proud partners of CoppaFeel! as part of their #BraHijack campaign. Every MAAREE bra comes with a CoppaFeel! hand reminder sewn into it, encouraging you to check your breasts regularly. This small hand icon serves as a gentle nudge to prioritize your breast health. We believe in empowering women not only through our sports bras but also by supporting you in taking control of your health.

Conclusion: Take Action for Your Health 

Breast Health Awareness Month is the perfect opportunity to prioritize your health, educate yourself, and establish a habit of regular self-checks. By knowing what to look for and where to find trusted information, you can take control of your health and catch potential problems early.

Partnering with organisations like CoppaFeel! and incorporating regular checks into your routine is a powerful way to stay proactive. At MAAREE, we are committed to supporting you every step of the way, from providing high-quality bras to encouraging breast health awareness.

This October, let's take action together. Check your breasts, encourage others to do the same, and stay informed. For more information, be sure to visit CoppaFeel!'s website or explore the resources and products we offer at MAAREE.

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